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March 05, 2009

Ryan Wolman of Henderson Bas on integration of TV and Digital Brand Properties

by Alexa Clark

Last fall at nextMEDIA's Monetizing Digital Media's conference, I chatted with Ryan Wolman, Creative Director at Henderson Bas.  Wolman shared his thoughts on the importance of strategic integration between a television property and its online counterpart. He also made the case why digital agencies are best positioned to do this.

Alexa Clark · Event Notes · Offline To Online · Vidclips | Permalink | Comments (0)

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