Alexa Clark
Alexa Clark is a serial entrepreneur, photographer and social media addict currently based out of Toronto, ON. Her business endeavors include founding Ellipsis Interactive Consulting - one of the first exclusively New Media focused talent agencies in Canada in 1997; building and writing TheApprenticeBlog.com for 5 seasons, when she sold it; creating and publishing the CheapEats Restaurant Guide series selling over 15,000 copies so far. Alexa has been using the Internet regularly since 1984. (Yes, it was around then, and so was she.)
Prior to launching her first business, Alexa ran the technical and production side of an interactive marketing boutique as the Senior Technical Manager where clients included: YTV, GM, The Junos, RBC, IBM, Nortel. Alexa also worked at Nortel, Bell Northern Research, Cognos, and IBM as both a techie (programmer/software designer) and a suit (project manager/team lead). Alexa has a BMath from the University of Waterloo.
Posts:
Adam Oliveira from Quizative Inc. on the Future of Marketing
Nick Iannitti From Fuel Industries on the Attention Economy
Ron Bertram from Nintendo of Canada on Digital Marketing
Lisa Charters from Random House Canada on Respecting the Audience
Charlie Gray from Google on Recruiting and Keeping Top Talent
Pictures from the 2008 Digital Marketing Conference
Rob Master from Unilever at the CMA's Digital Marketing Conference
DMC: Nintendo Banning Success?
Must Have Conference Toys... I Mean Tools.
WOM Genius Winner Shares Insights From M2G
Tricia Mumby on "Word of Mom" Marketing
Douglas Rushkoff on Word of Mouth Marketing
Sean Moffitt on Key Takeaways from CMA's Word of Mouth Conference
SES Toronto Coverage - Day 2 (live blogging)
Indigo Community Redux
SES Toronto Coverage - Day 1
DMC: Mark Hurst from Creative Good on Reducing Info Clutter
DMC Keynote: Dr. Anita Sands, VP Innovation from RBC
DMC Keynote: Chuck Porter from Crispin Porter + Bogusky
DMC: Steve Levy from Ipsos-Reid on next steps for Canadian Marketers
SOHO/SME Toronto Roundup
Straight from the Source - Do's and Do Not Do's of Blogger Relations
Indigo Goes Community
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