One Degree

Lynda Partner

Lynda Partner is a sales and marketing veteran who currently runs Partners Inc, a marketing consulting company based in Ottawa Canada. A seasoned executive with over two decades of practical sales and marketing experience she is recognized as a creative force in the area of relationship marketing, and is known for her ability to deliver measurable results by listening to and engaging customers, using technology to reach and enable, and developing partnerships to nurture relationships further.

Lynda was most recently President and COO of In-Touch Survey Systems, a consumer insight and market research firm, providing ahah’s to companies like Canada Post, Loblaws, Hallmark, Nationwide Insurance and General Motors. Before In-Touch, Lynda was a pioneer in e-marketing, founding GotMarketing, one of the first permission-based email marketing companies, where for over 6 years she grew the company by developing successful marketing partnerships with Yahoo!, Microsoft and Salesforce.com for Got’s campaigner.com service.

Before starting GotMarketing, Lynda was CEO of Caravelle Inc., developer of the award-winning WATCHER Web monitoring software, eventually selling the company to the delight of her shareholders. Lynda came to Caravelle by way of TMI Communications, a mobile satellite division of BCE, Canada’s largest telecommunications company, where she was VP of Sales and Marketing while they launched a nation-wide mobile satellite phone network.

Lynda can be found at www.twitter.com/lpartner or at www.partnersinc.biz/blog.

Posts:

Branding Canada, Eh!

Where Oh Where Have Your Manners Gone?!

Pushing the GO Button

5 Signs that Your Company Isn’t Ready to Use Social Media

Learning Twitter - Come on in, the water's warm!

Top 20 Business Productivity Tools for Small Biz Marketers

Cut the Blah Blah Blah – When Less is the New More

Yes, You CAN Make B2B Sales Happen Using Twitter

What My 15-Year Old Son Taught Me About Marketing

Find It!