One Degree

Peter Mosley

A Netizen since the mid-eighties, an Internet Pioneer and international speaker, Peter M. Mosley (a.k.a. "mose") was a founding member of MAGIC (Macintosh Awareness Group in Canada) BBS (Bulleting Board System) where he had the very first advertising web page (The 4000th web page ever!) in 1992 with Magic Media's "Adrap".

Peter has held senior managerial posts in the advertising and multimedia industries (BBDO, FCB/Ronalds-Reynolds, Mackerel Interactive, USWeb/CKS and marchFIRST). He is currently the President of The Direct Marketing Association of Toronto.

He is very active in Web 2.0, social marketing and is an active Blogger (has had Blogging sites since 1996). He was granted the rights to the material in The Cluetrain that he uses for his training and lectures.

Peter most recently completed the marketing and communication plan for the ICT TORONTO (ICT: Information and Communication Technologies) under contact with The City of Toronto.

Mose is the proprietor here of One Degree and can be reached at mose [at] onedegree [dot] ca

Posts:

Social media commentary (Avec video!)

Why you suck at Presenting. And how to stop it!

Return on Investment

Develop the Creative Craft XVI

Special offer for One Degree readers from Lucid Meetings

"Research proves, research works!"

Developing the Creative Craft Part XVII

What happens if relevance kills the web?

Five Questions for Peter Mosley

Will Google's Latest Algorithm Change Affect your Sites?

SOPA, PIPA and The End of the Internet

PR Score Card from IABC

Search me?

Creative

IBM Global CMO Study

Developing the Creative Craft XVI

Developing the Creative Craft XV

Social Bookmarking

Email is Dead.

Developing the Creative Craft XIV

We Are The Future

Times Up! What Do You Really Want?

Professional Presentation Skills - Part Eight

Monetizing Your Platform Strategically – Go Beyond the Book

Developing the Creative Craft XIII

Find It!