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Mark Ritson: Empty seats mean dynamic World Cup pricing is working (for...

June 19, 2026 0 comments

NOBODY LEARNS ANYTHING

June 9, 2026 0 comments

Ritson: Ad Standards breaches pile up as strategy goes AWOL

NOBODY LEARNS ANYTHING

RIP social media. What comes next is messy.

Flag on the Play: How the Super Bowl Breaks All the Advertising...

Going Meta On Fraud: New Year, Same Problems

January 14, 2026 0 comments

Mark Ritson’s Top 10 Marketing Moments of 2025

December 26, 2025 0 comments

Tesla has scrambled a fighter brand. History suggests it will crash

Svedka Resurrected the Fembot, and Exposed the Celebrity Addiction Problem

Mark Ritson: Martin Lewis shouldn’t be alone in calling out Meta’s lucrative...

The Smartest Holiday Move Amazon Made Was Doing Nothing New

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Strategy

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The Brand

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Latest Business Articles

  • Pricing

    Mark Ritson: Empty seats mean dynamic World Cup pricing is working (for Fifa)

    by Mark Ritson June 19, 2026
    by Mark Ritson June 19, 2026 2 minutes read

    What a smashing game on Friday, eh? The USA looks like it finally knows how to play football. Sorry, ‘soccer’. The co-hosts …

  • AdvertisingBest PracticesBright IdeasMarketing StrategyMeasurement

    NOBODY LEARNS ANYTHING

    by Bob Hoffman June 9, 2026
    by Bob Hoffman June 9, 2026 1 minutes read

    For over a decade, annoying dickheads like me have been writing, screaming, and holding our breath about how marketers are being screwed …

  • AdvertisingMarketing Strategy

    Ritson: Ad Standards breaches pile up as strategy goes AWOL

    by Mark Ritson May 17, 2026
    by Mark Ritson May 17, 2026 1 minutes read

    Three Australian ads, from three different countries of origin, in three different sectors, executing three different Ad Standards rulings in less than …

  • AdvertisingDark PatternsInternet MarketingMeasurement

    NOBODY LEARNS ANYTHING

    by Bob Hoffman May 17, 2026
    by Bob Hoffman May 17, 2026 1 minutes read

    For over a decade, annoying dickheads like me have been writing, screaming, and holding our breath about how marketers are being screwed …

  • Social Media

    RIP social media. What comes next is messy.

    by JENNIFER OUELLETTE May 12, 2026
    by JENNIFER OUELLETTE May 12, 2026 1 minutes read

    Last fall, we featured an extensive interview with Petter Törnberg of the University of Amsterdam, who studies the underlying mechanisms of social …

  • Advertising

    Flag on the Play: How the Super Bowl Breaks All the Advertising Rules

    by Mark Ritson February 8, 2026
    by Mark Ritson February 8, 2026 1 minutes read

    Everything is bigger at the Super Bowl, including the price tags. In 2026, that’s up to $10 million for a 30-second ad. …

  • AdvertisingDark PatternsMarketing StrategySocial Media

    Going Meta On Fraud: New Year, Same Problems

    by Maarten lbarda January 14, 2026
    by Maarten lbarda January 14, 2026 1 minutes read

    There’s a lot going on in the world, so I won’t blame you for perhaps not having fully digested a Reuters report …

  • Marketing Strategy

    Mark Ritson’s Top 10 Marketing Moments of 2025

    by Mark Ritson December 26, 2025
    by Mark Ritson December 26, 2025 0 minutes read

    Watch the video here

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  • Mark Ritson: Empty seats mean dynamic World Cup pricing is working (for Fifa)

  • NOBODY LEARNS ANYTHING

  • Ritson: Ad Standards breaches pile up as strategy goes AWOL

  • NOBODY LEARNS ANYTHING

  • RIP social media. What comes next is messy.

Since 2005 - @ All Right Reserved. Designed and Developed by Lackey.agency